Basically video ini menceritakan bagaimana website-website yang terkenal (facebook, google, etc) mengkhususkan carian dan click kita. Kaedah ini dipanggil, FILTER BUBBLE. Setiap carian engkau, setiap click engkau akan direkod oleh website-website ini untuk memberikan engkau FAVORABLE results berdasarkan MINAT engkau.
So kau imagine, berada di dalam bubble sendiri dan tidak mengetahui apa yang berlaku di luar bubble itu.
NOT HEALTHY.
Ignorance is bliss but... there are always two sides to every story. How to judge kalau kau hanya melihat kepada satu view yang hanya memuaskan apa yang kau fikirkan? Tidak kah ini akan menimbulkan pendapat yang super bias?
Internet Y U LIKE THIS? You only tell me what I want to hear? Thus, there will be like a kind of feedback loop of confirmation, giving me the impression that certain things are better supported/true just because that is what I want to believe? NOT COOL INTERNET, NOT COOL.
What can we do to pop the bubble? Nothing much but this website lists 10 things that we can do for a start: FilterBubble
Konlusi, kenapa aku selalu jumpa apa aku nak everytime aku cari sebab... THEY KNOW WHAT I WANT TO KNOW, SO THEY DON'T TELL ME WHAT I DON'T WANT/NEED TO KNOW.
Creepy, no?